ATLANTA and WASHINGTON (March 15, 2012) – Sutherland Asbill & Brennan LLP received first place in the “Practice Development" category and overall “Best in Show" in the 2012 LMA Your Honor Awards for the Sutherland Legal Project Management program. The awards, sponsored by the Legal Marketing Association (LMA), recognize the best in legal marketing by identifying projects that advance the field in an innovative manner, plus provide a return on a firm’s marketing investment.
Sutherland Legal Project Management was selected “Best in Show" from all entrants across 18 award categories, with the judges noting that "Two years from now everyone will be talking about this. It’s a breakthrough in legal project management."
Sutherland’s goal was to create a program that resonated with clients and attorneys by providing easy-to-use tools that enhance client service, create efficiencies and add value. Sutherland developed and implemented simple processes and systems that matched client needs and how attorneys currently work, which varies widely by practice area and client.
“Winning the LMA Your Honor Award is a testament to our approach of developing a custom Legal Project Management program that is practical and relevant for our clients and our attorneys," said Managing Partner Mark D. Wasserman. “We heard our clients asking for ideas on how to improve processes and add value, and we responded with a forward-thinking solution that will help our clients better manage their transactions, litigation and regulatory projects."
“At this point, more than half of the firm’s attorneys have been trained in Legal Project Management, representing each of the firm’s practice groups," said Sutherland Chief Client Service Officer Felice C. Wagner. “We are excited about the continued expansion of the program to more of our clients and attorneys."
Members of the Sutherland Legal Project Management development team include: Ms. Wagner; Sheri L. Palomaki, director of practice management; Monica F. Ulzheimer, business development manager – intellectual property; Kelly Williams Rike, senior director of client & practice development; Jennifer D. Parker, director of projects and user services; Andrea N. Varin, project manager; Bob D. Dolinsky, chief information officer; and Stephen R. DiGennaro, marketing technology manager.
To learn more about Sutherland’s award-winning program, click here.
SUTHERLAND ASBILL & BRENNAN LLP
Sutherland Asbill & Brennan LLP is a law firm with global reach known for solving challenging business problems and resolving sophisticated legal issues for many of the world’s largest companies. Founded in 1924, the firm handles matters throughout the United States and worldwide. Seven major practice areas—corporate, energy and environmental, financial services, intellectual property, litigation, real estate, and tax—provide the framework for an extensive range of focus areas, allowing Sutherland attorneys to serve a diverse client base that ranges from small and medium-sized start-up businesses to a significant number of Fortune 100 companies.